Loading Events

« All Events

  • This event has passed.

Up and Down the Communications Ladder: How to Communicate Across the Corporate Ladder

February 2 @ 5:30 pm - 7:00 pm

Up and Down the Communications Ladder: How to Communicate Across the Corporate Ladder

Workplace communication is crucial to business success. This is especially true amidst COVID-19. With remote work the new norm in wake of the global pandemic, how can companies and businesses take advantage of the benefits of this new norm while ensuring employees are communicating effectively? Clear and open communication ensures transparency on goals and expectations. With poor communication, your organization can run into obstacles and create friction for employees. So, what can be done to improve communication between managers and employees both in the office and while working remotely?

Moderated by Tiffany Rafii, CEO of UpSpring PR, this session will bring together a group of industry professionals including Carl Friesen, Consultant and Writer; Pam Shapiro, Director of HR at WSP; Simon Shim, PE, Principal at Active Design Group Engineering and an Adjunct Professor at New Jersey Institute of Technology; and Jane Felsen Gertler, FSMPS, Principal of The Marketing Resource, who will provide input and advice on the best ways to communicate across the corporate ladder.

Please join SMPS-NY’s Leadership Committee and Mentorship Program for a lively and timely virtual discussion that will:

  • Provide attendees with an understanding of the importance of communication, and how it is critical to both your success and the success of your company
  • Offer insight into the different types of communication with colleagues and managers
  • Discuss the best methods for communicating across the corporate ladder with a focus on building a mutual respect between technical and marketing staff
  • Address how to navigate difficult conversations with confidence, and learn how to bring up uncomfortable issues with senior management
  • Highlight how to develop trust with managers as well as those on your team

This event is in sponsorship with SMPS’ New York Chapter Leadership Committee and Mentorship Program. Attendance will be free to all SMPS members. 

Questions? Contact our Chapter Leadership Director, Allen Lee Allen.lee@wsp.com. 

Register here

Event Speakers

Carl Friesen

Consultant and Writer

Speaker's Bio

Pam Shapiro

Director of HR, WSP

Speaker's Bio

Simon Shim, PE

Principal, Active Design Group Engineering

Speaker's Bio

Jane Felsen Gertler, FSMPS

Principal, The Marketing Resource

Speaker's Bio

Tiffany Rafii

CEO, UpSpring PR

Speaker's Bio


February 2
5:30 pm - 7:00 pm
Event Categories:


Virtual Meeting
NY United States



Attendance will be free to all SMPS members.

Domains of Practice

  • Domain 6: Management

Who Should Attend

  • Business Developer
  • Marketing Assistant
  • Marketing Coordinator
  • Marketing Specialist
  • Marketing Manager
  • Marketing Consultant
  • Marketing Director
  • Partner/Principal
  • Vice President
  • Chief Marketing Officer
  • President/CEO
  • Architects
  • Engineers
  • Contractors
  • Design Firms
  • Owners
  • Human Relations/Human Resources