THE Marketing Event 2018

The Power of Storytelling in Marketing & Business Development

SMPS New York’s 14th annual professional development symposium, THE Marketing Event (TME), draws hundreds of marketing and business development professionals from the East Coast and beyond to learn the latest trends in business from the smartest innovators. This year’s TME will include workshops divided into three distinct topics focused on the theme, “The Power of Storytelling in Marketing and Business Development” with two tracks – one for junior-mid level and one for senior level marketers and business developers.

Tracks: 

Track One: The Visual Narrative – Communication through photography, video and graphics.

Track Two: Big Data – Harnessing information and analytics to tell stories using new technologies and methods. 

Track Three: Digital Media – Storytelling through digital media, including social media, industry, company, or general consumer websites, blogs, podcasts, etc. across all delivery platforms (mobile or web based).

SCHEDULE OF EVENTS:

Pre-TME Networking Mixer: Thursday, November 1, 2018; 6:30 – 8:00PM

THE Marketing Event Symposium: Friday, November 2, 2018; 8:00AM – 5:00PM

Post-TME Rooftop Reception: Friday, November 2, 2018; 5:00 – 7:00PM

WHAT IS THE MARKETING EVENT?

THE Marketing Event is a day-long professional development symposium with a grassroots founding. Designed to help professional services marketers further their skills and advance their careers, TME 2018 is all about original ideas that are relevant to the world in front of us and changing the way we think and engage all aspects of professional services marketing.

VENUE:

Andaz Wall Street is a lifestyle brand of Hyatt, one of the world’s top hospitality companies. Located at the corner of Wall and Water Streets in New York’s prime financial district, public transit stations, the subway, and ferries are within a moment’s walk.

QUESTIONS:

Ingrid Sletten at ingrid@xactcontracting.com