Coordinators Club: Architectural Photography

Architectural Photography – Tips for Success

Great architectural images are often the most vital element of an AEC firm’s marketing package.

This talk will focus on collaborating with a photographer to document your firm’s projects. We will discuss planning, budgeting, and preparation for the documentation of your project as well as the long-term added benefits of collaboration including marketing, preservation and the economic benefit of effectively planning a photo shoot.

We review the basics of what makes a good photo, legal and contract information, how a marketing professional can hire and how to get the most out of a professional photo shoot for their firm’s portfolio and some tips on getting useable construction photos or photos on a budget from your technical architect and engineering staff. Marketing staff will walk away from this event with the knowledge needed to help make great images for their firm.

REMINDER
Coordinator’s Club Brown Bag Lunch events are to initiate conversations among junior marketing staff and are open to all members of SMPS. These sessions consist of an open discussion on a variety of topics, ranging from awards submissions to proposals to project photography. They are free to attend, we just ask that you bring your own lunch (beverages and sweets will be provided).