Jan 21, 2021 | Feature Article
Does this scenario sound familiar…you send an email to a prospect to introduce yourself and ask about opportunities to work together, but the response you get is, “no thank you, now is not the right time” or, worse still, your email goes unanswered altogether?...
Dec 15, 2020 | Feature Article
With virtual networking events becoming the norm, I wanted to share my 5 tips using Zoom’s Communication Platform to maximize connection and ultimately minimize the dreaded virtual fatigue. Hopefully it helps others “breakout” of the traditional...
Oct 6, 2020 | Feature Article
Professional marketers have worked tirelessly to earn their stripes in the A/E/C industry. What had previously been seen as a support function is now recognized as a fundamental and often critical role in the success and growth of consulting firms. Within many...
Jul 13, 2020 | Feature Article
It’s that time of the year again, the event that we all have been waiting for – the 2020 SMPS New York Annual Liberty Ball is just around the corner. If you’re new to our chapter or are not familiar with this event, this is one of the most exciting events our...
Jun 24, 2020 | Feature Article
Top 5 Areas to Reevaluate Now in Your Digital Marketing Strategy The last few months have forced us to embrace digital trends sooner than our comfort level may have been ready for. As a marketer, communicating almost exclusively digitally I couldn’t help to pose the...
May 12, 2020 | Feature Article
As an expert in your field, you know you can bring clear value to your clients, but do you ever struggle to communicate it throughout every RFP process? Do you feel as if you are throwing a dart into the unknown, and hoping for the best? The others in your industry...