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Posts Tagged ‘Favorite Five Friday’

FAVORITE FIVE FRIDAY | July 2018

July 26th, 2018

Featured Author

Olivia Farquharson

Senior Digital Marketing Manager

Shen Milsom & Wilke

Got deadlines? No time to keep up with the AEC marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

5 Social Media Trends CMOs Need To Keep Their Eyes On

Web Strategy Planning Template

How Firms Can Do A Better Job Developing Marketing Talent

Stop Thinking In Tasks And To-Dos. Start Thinking In Outcomes

Yann LeCun: An AI Groundbreaker Takes Stock

FAVORITE FIVE FRIDAY | JUNE 2018

June 29th, 2018

Featured Author

Olivia Farquharson

Senior Digital Marketing Manager

Shen Milsom & Wilke, LLC

Olivia Farquharson
  • Director, SMPS-NY Public Relations Committee

Got deadlines? No time to keep up with the AEC marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

1. Science: A Team That Laughs Together, Innovates Together  

2. The Four Most Important Words In Leadership  

3. How brands are using Instagram’s new long-form video feature, IGTV  

4. Google aims to show you how it uses your data 

5. How Are You Protecting Your High Performers from Burnout?  

 

FAVORITE FIVE FRIDAY | May 2018

May 25th, 2018

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the AEC marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

  1. 1. Marketing Planning Process for Professional Services
  2. 2. A Guide to Images on Social Media – All Sizes & Dimensions at a Glance
  3. 3. 5 Tools to Measure Success
  4. 4. Build Really Strong Teams Using These 5 Uncommonly Powerful Secrets
  5. 5. Infographic: The Importance of Using Data Effectively and Creatively

FAVORITE FIVE FRIDAY | April 2018

April 27th, 2018

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

  1. 1. Competitive Strategy for Professional Services 
  2. 2. 5 Easy Ways to Spring Clean Your Social Media
  3. 3. Here’s What Happens When You Have a Stellar Company Strategy 
  4. 4. Brand Research for Professional Services: What Every Executive Needs to Know to Grow Their Brand 
  5. 5. What Consumers Expect of Brands When it Comes to Issues They Care About

FAVORITE FIVE FRIDAY | March 2018

March 23rd, 2018

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

  1. 1. The Psychology of Color in Marketing and Branding
  2. 2. 2018 Architecture, Engineering and Construction Research Released
  3. 3. How to Run a Successful Lead Generation Campaign 
  4. 4. Three Ways to Balance Digital Marketing with Interpersonal Connections in the Age of Tech
  5. 5. Social Media Images Sizes: A Quick Reference Guide for Each Network

FAVORITE FIVE FRIDAY | February 2018

February 23rd, 2018

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five articles that should go to your must-read list:

  1. 1. Finding the Right Research Methods for Brand Management
  2. 2. People vs. Results? You Don’t Have to Choose 
  3. 3. How to Create an Effective Digital Video Campaign That Actually Converts Customers
  4. 4. Where Is The Love? Three Ways to Rekindle Passion For Your Work
  5. 5. How AEC Firms Can Kick-Start a Website Content Development Program

FAVORITE FIVE FRIDAY | January 2018

January 26th, 2018

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

  1. 1. Driving Business: When Business Development and Marketing Are in Sync
  2. 2.  Bad Leaders React, But Here’s What Good Leaders Do
  3. 3. The No. 1 Marketing Tool You’re Hardly Using
  4. 4. How to Increase Brand Awareness and Visibility 
  5. 5. Social Media Posts Don’t Matter

FAVORITE FIVE FRIDAY | December 2017

December 22nd, 2017

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to your must-read list:

  1. 1. AEC Marketing Trends: 2018 Edition 
  2. 2. 5 Factors That Can Make or Break Your Marketing Strategy
  3. 3. These are the Professional New Year’s Resolutions You Need to be Making this Year
  4. 4. Write Like a Human: 5 Techniques to Engage, Touch, and Energize Your Readers
  5. 5. Marketers need a better answer to the ROI question

FAVORITE FIVE FRIDAY | November 2017

November 17th, 2017

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five five favorite articles that should go straight to the top of your must-read list:

  1. 1. The Role of Your Marketing Department- And What You Should Expect From It
  2. 2. 5 Surprising Ways to Make Your Professional Services Firm Stand Out in the Crowd- to Build Your Brand and Win New Clients
  3. 3. How B2B Marketers Use Psychology to be Effective Storytellers
  4. 4. These Writing Secrets Could Change Your PR Strategy Forever
  5. 5. The Marketing Process- How Real-Life Metrics Changed Our Approach to Marketing

FAVORITE FIVE FRIDAY | October 2017

October 20th, 2017

Featured Author

Kate Zydel

Marketing Director

MdeAS Architects

Kate Zydel
  • Member, SMPS-NY PR Committee

Got deadlines? No time to keep up with the A/E/C marketing and industry trends? Well, you’ve come to the right place. We’ve curated our top five favorite articles that should go straight to the top of your must-read list:

  1. 1. The Success of PR and Content marketing Aren’t Mutually Exclusive
  2. 2. Does every business need a tagline?
  3. 3. AEC Website Design Trends in 2017 – Planning for 2018
  4. 4. Marketers must avoid the risk of ‘over datafication’
  5. 5. The 6 essential elements for an effective marketing strategy

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