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Posts Tagged ‘Committee Corner’

COMMITTEE CORNER | Membership Committee

February 14th, 2018

Featured Author

Atena Vladu

Senior Marketing Manager


Are you interested in meeting new people? Do you have an interest in networking with your peers or are you a BD person looking to make AEC contacts?

If you answered yes to any of the questions above, then the Membership Committee is the place for you! The main focus of the Membership Committee is to help recruit and retain members, from prospecting potential members to developing outreach strategies and implementation.


COMMITTEE CORNER | Communications Committee

January 23rd, 2018

Featured Author

Erika Capek

Marketing Manager

BuroHappold Engineering

    • Director, SMPS-NY Communications Committee

Nothing is more important to a marketer than the ability to communicate.

As a member of the SMPS-NY Communications Committee, members are charged with spreading the word about all of the chapter’s events and initiatives. From maintaining the chapter website to promoting events, designing ads, postcards, emails and handouts, there’s always something new for our committee members to learn. (more…)

COMMITTEE CORNER | Professional Development Committee: Supporting the Development of Advancing Careers

December 13th, 2017

Featured Author

Genesis Vasquez

Senior Marketing Coordinator

HLB Lighting

  • Director, SMPS-NY Professional Development Committee

Are you an advocate for professional growth? Are you a creative mind? Are you interested in developing/reinforcing professional and leadership skills? If your answer is yes, then we’re your committee! (more…)


November 17th, 2017

Featured Author

Jackie Terpstra

Marketing & Communications Manager

Dominick R. Pilla Associates, Inc.

  • Director, SMPS-NY Special Events Committee

Event planning, what could be more fun than that?

Are you an awesome, creative, motivated, out-of-the-box thinker with great people skills? If you have these qualities, you can say that you are a born event planner and are bound to be a rock star on the Special Events Committee!

Our mission is to build camaraderie, encourage the growth of our membership, and provide additional opportunities for chapter networking – all while having a little FUN along the way! We create memorable events to bring members and non-members together, celebrate chapter successes, and thank members for all they do. Several of our themed events, such as our annual Holiday Party and the Liberty Ball, are the go-to events of the year for the Chapter. Others include seasonal spirits events and the member appreciation event. Depending on the event, we meet either monthly or on a bi-monthly basis to further our event planning activities. Committee members take on specific tasks related to the special event being planned.


COMMITTEE CORNER | Westchester Affiliate

October 27th, 2017

Anastasia Guadron

Creative Director



I like to think of the Westchester Affiliate as the marketing variety show of SMPS-NY committees one could join.

No, we’re not going to ask you to dance or know the card before you even see it or pull a sparkly rabbit out of a top hat. Although, I will say many of our committee members are magical.


COMMITTEE CORNER | Sponsorship Committee

September 13th, 2017

Brian C. Ferry

Marketing Manager

Skanska USA

Brian C. Ferry



For some people, the thought of placing cold calls leaves that throw up aftertaste in their mouths. Visions of sleazy used-car salesmen. Family dinners being interrupted by landlines ringing with offers of mortgage refinancing opportunities. Trips to the mailbox to find junk mail instead of Grandma’s birthday card with the check in it.

You want ME to do that for the chapter?!

(Dry heaves)

Calm down. Take a deep breath. We’re not asking you to do that.

When I was asked to join the Sponsorship Committee in 2014 – long before I had any thought of being its Director – my first thought was, “I’m a terrible liar. I can’t sell things to people.” If that describes you, then you’re perfect for this committee. Sponsorship isn’t about the hard sell; it’s about drinking the Kool-Aid. (more…)

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