LinkedIn Logo Twitter Logo Facebook Logo Facebook Logo Instagram Logo

CLIENT PANEL: "Cracking the Code" in Modular Construction, Presented by SMPS-NY and FullStack Modular

This cocktail reception and panel will be hosted in the beautiful Steelcase Showroom overlooking Central Park. Come join us!

New York City is desperate to find new technology that can deliver affordable residential, commercial, and health care systems to a region grappling with labor shortages and rising building costs.

Modular technology promises to shorten development schedules, reduce costs, and control and improve quality. This enticing solution has strong appeal for city agencies and local builders spending billions on modernizing facilities and expanding housing opportunities. In fact, new initiatives like Modular NYC, a pilot program sponsored by Housing Preservation and Development, have been launched to quite simply push the envelope even further for bold new design and construction techniques.

But what are the extraordinary circumstances that make modular construction in NYC so difficult? Join us for an exciting dialogue to learn about lessons learned, innovative solutions, and new approaches for building successful modular structures in New York City.


David Edelson, PE

Project Manager

Turner Construction

Perspective: Construction project manager for 461 Dean Street, the tallest modular building in the world.

David Edelson

Drawing on more than 20 years of construction experience, David Edelson manages a variety of project types for Turner’s New York City business unit. In this capacity, David lends his expertise to a diverse portfolio of projects, across a broad spectrum of market segments. Projects under David’s purview have included the 800,000 SF transformation of Madison Square Garden, as well as, 461 Dean, what is currently the world’s tallest modular building. Now, David is overseeing the construction of another prefabricated modular building, a 300-room, 20-story hotel for Dutch company CitizenM.


Dwan Stark

Project Manager

New York City Department of Housing Preservation and Development (HPD)

Perspective: Leader of Modular NYC, an initiative to develop innovative modular design solutions for the affordable housing crisis.


Dwan is the lead planner on the City’s modular initiative as part of Housing New York 2.0. She joined the New York City Department of Housing Preservation and Development (HPD) in 2016 as a Senior City Planner. Prior to joining HPD, she was a project manager for Cypress Hills Local Development Corporation (Cypress), a local multi-service not-for-profit and affordable housing developer active in the East New York neighborhood of Brooklyn. Here she was part of the development team for Cypress Homes, a modular construction affordable housing project. Dwan also managed Cypress’ asset management portfolio, and worked as a real estate analyst for Ariel Property Advisers, conducting property valuations for multi-million dollars of gross consideration. Prior to that, she was the REMIC Finance Director at the NYC Housing Development Corporation (HDC), managing a large NYC affordable housing multifamily portfolio. Dwan holds a dual major business bachelor's and a Master's of Urban Affairs.


Martin Kapell, AIA

Founding Principal

Think! Architecture + Design

Perspective: Designer of luxury mid-size modular housing projects in Manhattan.


Martin Kapell AIA is a founding principal of Think! Architecture + Design. With over 35 years of experience as an architect, Marty participates in all aspects of the firm’s operation. In this position his primary responsibility is leadership in the firm’s design effort in collaboration with firm principals Ernesto Vela and Jack Esterson. He received his architectural training at the Yale University School of Architecture and the Institute for Architecture and Urban Studies. This training continued in the offices of Kohn Pederson Fox Associate, Peter Gluck and Partners and Herbert Newman Associates.

Prior to the formation of Think!, Marty was design principal at WASA LLP where he and think! Principal Jack Esterson established Studio A as an in-house design atelier. Marty and Jack where also principals of TEK Architect, a boutique design firm working primarily with institutional and not-for-profit clients. Marty was also for fifteen years a founding partner and design director of Kapell and Kostow Architects.


Laurie Robert

Vice President of Sales & Marketing

NRB, Inc.

Perspective: Modular structure designer and fabricator.


Laurie Robert is the Vice President of Sales and Marketing with NRB, an off-site construction company with plant manufacturing facilities located in New Holland, PA and headquartered in Grimsby, ON Canada. She has been involved in the modular construction industry for 30 + years, and is a LEED Accredited Professional with Specialty (BD & C). Laurie was part of the design and construction team for the first LEED Gold certified commercial modular project built by NRB in 2010. In addition to her role at NRB, Laurie is a past President of the Modular Building Institute (MBI -2001), the industries international Trade Association and was inducted into its Hall of Fame in 2017. She is a current trustee and past Board Chair of the MBI Canadian Educational Foundation, an organization dedicated to promoting education and research in off-site/modular construction. She is an experienced industry trainer and presenter on the topic of modular construction. Laurie currently serves as Vice Chair of the Board of Direction of the National Institute of Building Sciences Off-site Construction Council in Washington DC.


John Buongiorno

Director, Modular Division

Axis Construction

Perspective: NYC modular construction contractor for health care facilities and commercial projects.


John Buongiorno is the Director of the modular division for Axis Construction and has over 30 years of business development and administrative management experience specific to modular building construction in the NYC Region. His extensive knowledge of the modular building industry has led to long, successful partnerships with the top modular building manufactures, architects, suppliers and contractors throughout the USA and Canada. These relationships have been instrumental in enabling Axis to win numerous prestigious awards for modular building projects. His responsibilities include complete oversight for all modular projects, as well as leading the division’s marketing and business development efforts. John is a member of the Modular Building Institute and a frequent presenter on the topic of modular building construction.


Jason B. Stone, PE (CA)

Associate Partner

LERA Consulting Structural Engineers


Jason B. Stone, P.E. is an Associate Partner at LERA Consulting Structural Engineers. With over 15 years of experience, he has led the design of a variety of high-profile and award-winning academic, cultural and mixed-use projects around the world, including 4 World Trade Center and Academic Building I at John Jay College. Jason also plays a key role in LERA’s investigations practice, in addition to LERA’s research initiative for Global Building Modules, Inc. (GBM). Jason served as a juror for the 2016 AISC IDEAS2 Awards, and has been an Associate Adjunct Professor of Architecture at Columbia University since 2008. He has been published in top industry publications such as Modern Steel Construction and STRUCTURE Magazine, and he presented on modular construction for CTBUH’s Future of Construction Lecture Series in 2017. In 2016, Civil + Structural Engineer named him among a select group of “Rising Stars” in the AEC industry.



Learning Units




Contact Christy Rose, Director of Programs, at for questions about this event.

Maximize Your Exposure: Sponsor This Event

Download information on sponsoring this event here (.pdf). Contact Brian C. Ferry at to become a sponsor today.

When & Where

  • 07/25/2018
  • 6:00 pm - 8:30 pm

  • Steelcase Showroom
  • 4 Columbus Circle, 7th Floor Penthouse, (SW Corner of 58th Street and 8th Avenue)
  • New York, NY
  • MAP

Registration & Pricing

  • $60.00   SMPS/AIA Member Early Bird Registration (by July 24th)
  • $90.00   Non-Member Early Bird Registration (by July 24th)
  • $100.00   Non-Member Walk-in/Late Registration
  • $70.00   Member Walk-in/Late Registration
  • register now!