The Harman Group
Corporate Sponsor, SMPS-NY
The Harman Group (THG) offers top-tier structural engineering, parking planning and design and construction engineering services on a wide range of projects across many different industries. Put simply, our job as structural engineers is to make buildings stand up; we design the steel and concrete foundations and the frame that acts as the building’s initial skeleton.
As a testament to our record of successful structural design, THG is behind 10 of the 29 high-rises currently under construction in Philadelphia, including East Market, One Riverside and Rodin Square.
What differentiates you from your competition?
We offer our clients creative design and exceptional client service at a cost efficient price.
What are you doing differently this year to market your services to your client?
We are undergoing a major brand refresh this year, which will include a new logo, website and brand identity. We understand that engineering is complex – but we strive to make working with us easy. Our new brand identity, website and social media outreach will reflect our firm’s sophistication and world-class expertise to clients old and new.
What new trends in the industry do you anticipate affecting your business in the near future?
Student housing and young professional housing in areas like University City will continue to grow as the city continues to attract Millennials. Older office buildings will continue to be replaced with modern mixed-use developments, especially in the urban core. We are also witnessing office space in newer, more technologically up-to-date buildings and build-to-suit corporate headquarters remaining strong.
How does SMPS impact your business?
SMPS offers THG unique access to business and marketing leaders across the AEC network, along with top-notch programming and resources that give our teams the ability to learn from the best.Tags: Sponsor Station